GIATA is the trusted engine behind global travel technology, providing the critical data infrastructure for smarter decisions and AI readiness.
Offering the world’s largest hotel mapping services with richer content and streamlined data operations.
See how smart data engines convert personalized offers into real bookings
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Empowering the travel industry with the reliable connections it needs to scale worldwide
Delivering accurate hotel content at scale and powering AI-driven personalization, so you can operate efficiently while giving travelers precisely what they want, in real time.
Widest digital catalogue data, mappings and Multilingual Hotel Guide
Ensure clean, accurate property information across every channel
Present the right hotel, to the right person, at the right time, instantly
Experience three days of innovation, inspiration, and connection
The foundation of clean data: Clean property datastarts with one unique ID. The world’s most comprehensive hotel mapping database, trusted by global leaders
Your hotel data centralized and shared with the world. Updating hotel data shouldn’t consume your entire day. Manage and distribute your hotel data from a single, centralized source of truth.
Real-time AI Individualization for sales channels to maximize your conversions. Show travelers exactly whatthey want to see, in real-time
Everything you need to know about ITB 2026
Celebrating three decades of precision, partnership, and possibilities. Better data starts now!
GIATA marks an incredible 30 years in the travel tech world — and we’re throwing a party worthy of the milestone. Join us at ITB Berlin Hall 5.1 / Stand 100 for an evening packed with energy, great music, and even better company.
Come celebrate, dance, and raise a glass with us.
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Reminder ahead of the Happy Hour so you don’t miss it.
Easy conversations with our team and partners.
Explore 1.40M+ mapped hotels across 467 suppliers and see AI mapping in real time.
Multicodes in ActionDiscuss your hotel content strategy with our specialists — leverage 99.99962% mapping accuracy to eliminate duplicates and errors.
One-to-One InsightsSee how Mangia’s cut content update time by 60%, reducing go-live from weeks to days via GIATA Drive.
Case Study ProofDiscover how the SMARTSEER acquisition enhances individualization — providing 2B traveler journeys used for predictive AI training.
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