There are multiple advantages for a complete and correct content:
- Potential tourists worldwide can find your property when they filter on
specific OTAs for specific amenities e.g. children’s swimming pool,
pet-friendly hotel, etc. If you have amenities that are not properly
communicated or inserted on suppliers’ websites, then the potential hotel
guests won’t see your property = won’t book your property.- The internet users of today have very little time and patience to
find a property to their liking - having the information ready to go
and in their native language will increase chances for a booking,
as long as this strategy is corroborated with a proper pricing
strategy: content parity + price parity = maximum bookings.
- The internet users of today have very little time and patience to
- It will help with SEO (Search Engine Optimization), improving the online
ranking of your property in Google search results. - Thanks to GIATA’s translations in 42 languages for facts, and 25 languages for
descriptions - a multiplier effect will occur - boosting your property’s visibility
worldwide.
Watch this training video for more information: